Recently, a controversial advertisement by the U.S. Immigration and Customs Enforcement (ICE) agency has sparked outrage and condemnation from lawmakers and citizens alike. The ad, which features the song “We’ll Have Our Home Again,” has been deemed by many as a form of Nazi propaganda. However, the Department of Homeland Security (DHS) has defended the ad, stating that “not everything you dislike is ‘Nazi propaganda.’”
The ad in question was released by ICE on social media platforms, including Facebook and Instagram, as part of their recruitment efforts. The ad features a montage of ICE agents performing their duties, while the song “We’ll Have Our Home Again” plays in the background. The song, originally written and performed by the German neo-Nazi band, Die Lunikoff Verschwörung, has been described as a rallying cry for white supremacists.
The use of this song in the ICE ad has caused an uproar among lawmakers, who have called on Meta, the parent company of Facebook and Instagram, to remove the ad immediately. In a letter addressed to Meta CEO Mark Zuckerberg, a group of 30 lawmakers expressed their concerns over the ad, stating that it “promotes hate and white supremacy.” They also urged Meta to take responsibility for the content on their platforms and to stop running the ad.
The lawmakers’ call for action has been met with support from various organizations and individuals, who have also condemned the ad and its use of a neo-Nazi anthem. The Anti-Defamation League, a leading civil rights organization, stated that the ad “promotes hate and bigotry” and called for its removal. Many social media users have also expressed their outrage and have called on others to report the ad to Meta.
In response to the backlash, DHS has defended the ad, stating that “not everything you dislike is ‘Nazi propaganda.’” They also clarified that the song was chosen for its “patriotic and inspirational” message, rather than its origins. However, this explanation has not satisfied the critics, who argue that the use of this song in an official government ad is unacceptable and promotes hate and bigotry.
This is not the first time that ICE has faced criticism for their recruitment efforts. In 2018, the agency faced backlash for using a similar ad that featured the song “The Warrior’s Code” by the Irish-American band, Dropkick Murphys. The band publicly denounced the use of their song and stated that they do not support the agency’s actions.
The controversy surrounding the ICE ad highlights the ongoing issue of white supremacy and hate speech in the United States. The use of a neo-Nazi anthem in an official government ad is a clear indication of the normalization of hate and bigotry in our society. It is also a reminder of the importance of holding those in positions of power accountable for their actions and the content they promote.
In light of this controversy, it is imperative that Meta takes immediate action and removes the ICE ad from their platforms. As a leading social media company, they have a responsibility to ensure that their platforms are not used to promote hate and bigotry. Furthermore, the government must also take responsibility for their actions and ensure that their recruitment efforts do not promote hate and discrimination.
In conclusion, the use of a neo-Nazi anthem in an ICE ad has sparked widespread condemnation and calls for action. The ad not only promotes hate and bigotry, but it also highlights the need for stricter regulations and accountability for those in positions of power. It is time for Meta and the government to take a stand against hate and discrimination and to promote a more inclusive and accepting society. As the song in the ad states, “We’ll Have Our Home Again,” but it is up to us to ensure that this home is one of equality and respect for all.





